> ## Documentation Index
> Fetch the complete documentation index at: https://docs.koalr.ai/llms.txt
> Use this file to discover all available pages before exploring further.
# Sites
> A site is one brand in one country. How to add, configure, pause and delete sites.
A **site** is the unit Koalr tracks: one brand, one domain, one country, with its own competitors, topics, prompts, history and reports. Plans are sized in sites, and the All Sites page lists every site in your organisation.
## Adding a site
From All Sites choose **Add site**. You will be offered:
* **One website**: the standard path. Koalr reads the site and proposes topics, prompts and competitors for you to review.
* **Multiple sites or locations**: several brands at once, or one brand across many towns and cities with a shared setup. See [Multi-site onboarding](/set-up/multi-site-onboarding).
Each site counts against your plan's site allowance. When you hit it, adding another site prompts an upgrade.
## Site configuration
Site settings live in **Org Admin, Sites tab**. Choose **Configure** on a site's row to open **Manage this site**.
| Setting | What it does |
| ----------------------------- | ------------------------------------------------------------------------------------------------------------------------ |
| Business name and description | How Koalr and Kevin refer to you, and the context the content agent writes from |
| Also known as | Alternative names, abbreviations and trading names. Mentions are detected by name, so add every name people actually use |
| Social profiles | Your profiles, used when checking whether a source references you |
| Business scope | Local, Nationwide or Global. Shapes how prompts are generated |
| AI platforms | Which platforms this site tracks. All seven are on every plan |
| Competitors | The brands to benchmark against. See [Competitors and brands](/set-up/competitors-and-brands) |
| Members | Who can see this site and at what level. See [Site access and permissions](/account/site-access-and-permissions) |
| Google and Bing accounts | The analytics and search properties linked to this site. See [Integrations](/integrations/overview) |
The **country** is set when the site is created and cannot be changed afterwards, because every stored answer was collected from that country. To track a new market, add a new site.
## Runs and pausing
Each site is on the **daily** schedule by default. The freshness header on the Dashboard shows the last completed run and lets you **Pause** the site. A paused site keeps all of its history but nothing refreshes until you start a run yourself from the site's row on All Sites. See [Runs and data freshness](/set-up/runs-and-data-freshness).
## Deleting a site
**Danger zone** at the bottom of the site's configuration. Deleting a site removes every prompt, run, report and draft it holds and cannot be undone. Only organisation owners can delete a site.
If you only want to stop paying attention to a site for a while, pause it. Deleting throws away the history that makes trends meaningful.