Self-serve plans
Claude is checked weekly on every plan unless you add Claude Daily to a site; every other platform refreshes daily.
Current prices are on koalr.ai/pricing, in GBP, EUR and USD. Each currency has its own fixed price rather than a conversion, and the currency you are shown follows your location; you can switch it on the plan picker.
Enterprise is sales-led: more than six sites, custom prompt and site volumes, invoiced billing, onboarding and priority support. Contact us.
Agencies are billed per client site instead. See Agency billing.
The trial
Every plan starts with a 7-day free trial. A card is required at checkout and you are not charged until the trial ends; cancel any time before then. The trial is once per email address. If you have an offer code, choose Have a code? on the plan screen and enter it before you start your trial. The screen confirms what the code gives. A code does not add a second trial. The free AI visibility check on koalr.ai is separate and needs no card.Annual billing
Annual plans are priced at ten months, so a year saves about two months against monthly billing. Toggle it on the plan picker.Billing page
Under your avatar, Billing (the page is titled Billing & usage) shows your plan, what it includes, and how much you have used this cycle: active prompts against your allowance, competitors, and content briefs this month. Invoices are listed there. Update payment method opens the billing portal; Koalr never sees or stores your card. Switching plan is done from the plan picker (Choose this plan) and cancelling from the same page, each confirmed in the portal. Only organisation owners see billing. Members see a note that billing is managed by the owner. In an agency, billing lives in Agency Admin.Limits
When you reach an allowance (adding a site, accepting a prompt, adding a competitor, generating a brief), Koalr tells you which limit you hit and how to raise it. Nothing is silently dropped. Where an add-on raises that limit, the message offers it.Add-ons
Add-ons raise one allowance without changing plan. The Add-ons section of Billing & usage lists what your plan can add, and it is where you add, change or remove each one. When you reach a limit that an add-on raises, the limit message offers it too. Add-ons are billed with your plan, in the same currency and billing period. Current prices are on koalr.ai/pricing, and the add-on window shows the exact amount before you confirm.
During the 7-day trial, nothing is charged for an add-on until your first payment, and a site can hold fewer prompt packs: 2 on Starter, 4 on Growth and 5 on Business. After the trial, adding an add-on charges for what is left of the current billing period straight away. Removing one takes effect straight away, with no refund for the rest of the period.
If you hold any add-ons, a plan change is confirmed on the Billing & usage page instead of the billing portal.