Published

Once you add the address a piece went live at, Koalr watches it on every run.

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What each row shows

• Whether AI platforms have cited it yet, and on how many prompts.
• Which platforms cite it.
• Whether it won the prompt it was written for.
• For a refreshed page: its Before and after (below).
• When AI first picked it up.

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A piece’s Analytics tab

Open a piece from the Published tab and it opens on Analytics, with Draft beside it for the piece itself. The tab appears once you have added the address the piece went live at.

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The verdict

The top card says in one line where the page stands, such as “Holding steady: cited on 3 prompts by 2 engines.” Badges show whether it is being cited and how its recent runs compare, such as No change, next to the page’s address. Underneath, it says how the page is doing on the prompt it was written for, the day it was published and how many runs have checked it.

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The four figures

• Times cited: AI answers that used the page as a source, and how many of them also named you.
• Prompts: the tracked prompts where at least one engine has cited it, and whether that includes the prompt it was written for.
• Latest run: the answers that cited it in the newest run, and on how many prompts. This is what is happening now, rather than in total.
• First cited: the first run where an engine cited it. If AI was already citing the address before you saved it, it says so.

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Written to win

When the piece was written for a prompt, this card shows that prompt, the share of its answers that cite the page (such as “Cited in 4 of 40 answers to this prompt since it went live”), the day it was first cited there, and a mark for each recent run.

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When it has been cited

One column per run, from the date under the heading, split by engine. A column with no bar is a run that asked your prompts and did not cite the page.

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Prompts it is cited on

Every tracked prompt the page has been cited on, with the logos of the engines that cite it under the prompt.

• Cited in: the answers that used the page, out of every answer to that prompt, such as “4 of 40 (10%)”.
• Recent runs: one mark per run, newest on the right: Cited, Asked, not cited or Not asked.
• Named you: of the answers that cite the page, how many also named your brand rather than only linking to it.

Written to win marks the prompt the piece was written for. Branded marks a prompt that names your brand, where being cited is expected.

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By engine

Each AI platform that has cited the page, with how many answers and on how many prompts.

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Reading the answers

Read the answers that cite it, in the top card, takes you to the AI answers that cite the page.

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Before and after a refresh

For a page you refreshed, a Before and after box compares the same number of days on either side of the day you published it, up to four weeks each:

• AI answers: how many of the prompts you track cited the page before, and how many since, with Up, Down or No change.
• Google, when Search Console is connected: the clicks and impressions Google sent the page before and since.

It counts from the day you added the published address to the draft. A refresh published before that counts from when the draft was finished, and the box says so. In the first few days it says it is too soon to compare, and while the page is new it reminds you that engines take a few weeks to re-read a page. If, a few weeks on, the page has clearly fallen on either line, a short note says so. These numbers move for many reasons, so it does not blame the refresh, and it offers Copy the previous version in case you want the page as it was.

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Putting a page back

Copy previous version, on every refreshed row, copies the page as it was before the refresh, ready to paste into your website editor: its words, headings, lists, tables and its own links. Images and embedded content are not included, so leave those in place. If Koalr does not hold the whole earlier page, it says so rather than give you part of it.

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Reading a zero

Engines take a few weeks to pick up a new page. A recent piece showing nothing yet is normal and is not a failure. If nothing is tracked at all, tracking starts the moment you add the published address to a draft.

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Stopping tracking

Stop tracking this piece on the row. History is kept.